San Francisco's Electric Bike Shop

The New Wheel Near You

Find the Right Bike

Let us help you sift through the options to find the best bike to transform the way you move.
Let Us Help You

Take a Test Ride

We think a test ride is the only way to truly understand the pleasure and possibilities of electric bicycles. Book a test ride for a one on one experience of our electric bike selection.
Take a Test Ride

Super Bicycle Festival

Test Rides, Ebike Marketplace, Amazing Food, Kids' Zone, Micromobility Policy Talks & So Much More. Proceeds Benefit Bike Advocacy in the Bay!
Get Your Free Tickets!

Our New Documentary

"Switzerland" explores the people, places and ideas behind iconic ebike brand Stromer, based in Oberwangen Switzerland.
Watch the Trailer


A new cargo bike and family bike from Tern that is both compact and capable. Carry 1 or two kids, tons of stuff. Double your range with optional dual battery!
Check out Tern's GSD

Trade In Your Bike or Car

The New Wheel accepts qualifying bike or automobile trade-ins toward your purchase of a new electric bike. The first program of its kind.
Learn More


Stromer keeps pushing the integrated ebike concept forward with the amazing new ST5. Check out our video review shot in Switzerland!
Stromer ST5
The New Wheel Electric Bikes

New Wheel Events

Super Bicycle Festival

Mark your calendars!  Super Bicycle is May 4th and 5th.  More info.